What is the first step in the APR accreditation process?

The first step in the APR accreditation process is submitting an application to the Universal Accreditation Board. This action is crucial because it formally initiates an individual's journey toward earning accreditation in public relations. By completing the application, candidates demonstrate their eligibility and commitment to participating in the accreditation program.

Submitting an application signals that the candidate has met the initial requirements necessary for accreditation, which includes having a specific level of education and professional experience in public relations. Only after the application is approved can candidates move forward to subsequent stages, such as passing the preliminary examination and developing a professional portfolio. Therefore, submitting the application is foundational to starting the accreditation process effectively.